Mahesh Babu is unarguably the biggest star overseas. After taking US, UK and Singapore by storm earlier this year with Dookudu, his upcoming film The Businessman is all set to release in a bigger overseas market.
Keeping in view his popularity in foreign markets, the overseas distributor of The Businessman has announced that the film will release in Japan and Paris, which is a first for a Telugu film. The icing on the cake is that the makers of this film have decided to add subtitles in all the prints meant for overseas markets.
The concept of adding subtitles hasn’t taken off in the Telugu film industry in a big way; however, that’s likely to change in the coming few months as producers realize the need to reach out to non-Telugu speaking audience in all major markets. Puri Jagannadh and Mahesh Babu are teaming up for the first time in five years and the first look of the film has already created a lot of buzz in the market.
Keeping in view his popularity in foreign markets, the overseas distributor of The Businessman has announced that the film will release in Japan and Paris, which is a first for a Telugu film. The icing on the cake is that the makers of this film have decided to add subtitles in all the prints meant for overseas markets.
The concept of adding subtitles hasn’t taken off in the Telugu film industry in a big way; however, that’s likely to change in the coming few months as producers realize the need to reach out to non-Telugu speaking audience in all major markets. Puri Jagannadh and Mahesh Babu are teaming up for the first time in five years and the first look of the film has already created a lot of buzz in the market.
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